Animation Archives - COS - a design agency in Aylesbury, Buckinghamshire

When COS Design began working with LaproSurge the ambition was clear: to build a brand that communicated surgical expertise with confidence and coherence. We partnered closely to define an identity that would grow with the business and support it in a fast-evolving international medical marketplace.

From strategic branding to day-to-day communications, our relationship has grown into a long-term creative partnership. Today, we continue to support LaproSurge and its family of brands with targeted design ensuring every touchpoint feels connected and professional.

Defining a confident identity

We created LaproSurge’s brand from the ground up. Building on the supplied logo design we developed a visual language and comprehensive brand guidelines. Balancing clinical trust with simple design, ensuring flexibility for future growth. The result is a distinctive identity system that communicates reliability, innovation and professionalism across print, digital and physical environments.

Clarity across complex product ranges

We designed brochures, illustrated procedure packs and product guides that make highly technical content accessible. Through careful layout and content hierarchy we transformed detailed information into clear and engaging communication tools. Each asset supports understanding, strengthens credibility and showcases the quality behind LaproSurge’s expanding product portfolio.

Bringing the brand to life

From supergraphics and signage at their head office to exhibition graphics and pull-up banners, we translated the brand into large-scale environments. These physical expressions of the brand reinforce recognition, strengthen presence at international events and ensure LaproSurge stands out within competitive exhibition spaces.

We assist the British Vehicle Rental & Leasing Association with creative solutions for many of the ways they communicate.

Our scope of work includes corporate publications that help advise government policy to the creation of design and marketing materials for campaigns and events such as their annual dinner. To keep projects running smoothly we not only collaborate with the internal communications team but also with their partners – ensuring input from all involved in complex projects is dealt with accurately and efficiently.

We have worked with COS for a number of years on various different design projects — always very happy with the output, they understand our brand really well and how to portray an event or research document in a way that is fitting for our industry. The turnaround time is always exemplary.

Fran

BVRLA

Reports, infographics and white papers

We have been responsible for much of the way the BVRLA presents important industry data and statistics – typically via infographics that enable important points to be illustrated and visualised more simply.

We’ve also designed and themed many of the key publications and campaigns the organisation has put out, driving the change of decarbonisation in the UK automotive industry.

We brought a year of data and achievements to life through a series of vibrant animated videos presented to investors and stakeholders during an Annual Investors Meeting.

Each video takes a journey through the year, summarising the growth of their funds and portfolio companies, aquisitions and overall performance highlights. We regret that due to the sensitive nature of the content featured, we are unable to share the full video at this time.

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Our event was a great success and the animated video went down very well — thanks for all your support, as always, it was great working with you.

Sian

GHO Capital

Dynamic. Impactful.

To add some visual impact, the videos we created for GHO transition from clear and crisp 2D graphics into 3D scenes with depth to highlight key information throughout the animation.

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Storyboarding

In-depth storyboarding helps all parties visualise everything from the look and feel, movement and transitions prior to our animator starting work.

As with many of our clients, we support Proofpoint in a number of ways — creating marketing collateral for customer facing design and print to the development of microsites and branding for internal campaigns.

We have helped create a number of annual, internal sales themes to promote their international sales and marketing activities and recently we have assisted in the launch of a new magazine to drive engagement with existing EMEA customers.

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The COS team’s thoughtful and impactful design continues to astound us. They help to bring cybersecurity to life through ingenious design. It’s a pleasure to work with them and they always turn around projects quickly with superior attention to detail. We truly consider them an extension of our team, which is the best relationship to have when working with an agency.

Sophie

Proofpoint

Full-service design partner

We work alongside Proofpoint’s Demand Generation & Marketing Operations Team to produce design that quickly and positively engages — as is the need in this fast-paced industry.

On-brand creative assets for social media campaigns to exhibitions

From exhibitions stand design, animated adverts and videos to infographics and presentations — we serve a huge range of collateral for their different marketing requirements around the globe.

We designed and launched Proofpoint’s first physical and digital customer magazine, ‘New Perimeters’.

Each edition brings together expert analysis of the current cyber security landscape, plus educational articles and customer stories.

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A HUGE thank you to COS Design for the superb, innovative, creative design and making the magazine look incredible!

Sophie

Proofpoint

Beautifully illustrated

We typically utilise our own in-house skills and talent for illustration, but to mark the first edition of the magazine, we commissioned the renowned illustrator Peter Greenwood, who perfectly captured the topic of the publication.

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The perfect finish

A high-end print finish with foil blocking ensures the magazine has a sense of presence and longevity making Proofpoint’s investment in the piece worthwhile.

Bringing Hive to life

Hg approached us initially to create an animated video to launch Hive, an online portfolio community portal. Hive has become a hugely beneficial asset to the investor and the businesses it invests in.

Since then we have provided Hg with creative services that have enabled them to put together an extensive library of digital collateral for Hive that includes video, animation, infographics and case studies to showcase successful methodologies and practices achieved by businesses within their portfolio.

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Chris and the COS team are experts in their fields. At Hg we work with them in partnership, meaning the contribution they bring feels like an extension to our team, supporting on all forms of content creation, from infographics, case studies and animated videos. They are superb!

Jess

Shaping identities

We also get involved in the naming and generation of distinctive logos for Hg’s sub-brands and tech products, including Orbit, their podcast and Retina, an advanced AI-driven analytics tool.

COS Design was approached by the marketing team to create a new range of advertorials and advertisements focusing on their local expertise for display in regional UK newspapers and magazines.

Part of our solution was to create a range of illustrations and infographics that demonstrated the Savills approach and method in an attractive, logical design.

We successfully developed a range of templates for a wide selection of advertorial subjects and styles that allow Savills to tailor their advertising to their regional markets, focusing on their attention to detail and powerful knowledge resources.